Social Research

What Is Social Research?

Social research is a systematic and scientific investigation into various social phenomena, behaviours, and attitudes. It involves the collection, analysis, and interpretation of data related to human interactions, cultural patterns, social structures, and community dynamics. Social research aims to understand the factors that influence social issues and identify potential solutions for fostering positive social change.

Why Use Social Research?

Social researchers employ a range of methods in order to analyse a vast and highly variable breadth of social phenomena. From census survey data derived from millions of individuals, to the in-depth analysis of a single agents' social experiences. From monitoring what is happening on contemporary streets, to the investigation of ancient historical documents. Social research helps you understand how the public feels and may react to major issues or minor social problems, as well as providing you with current views and insights on different government policies and programs. These may be major policies impacting the general public, or bespoke programs that target certain groups, individuals or localities.

Drive Positive Social Change

Effective social development and policy-making require an understanding of human behaviour and societal trends. Our Social Research initiatives explore attitudes, beliefs, and social phenomena, offering invaluable insights to government and non-profit organisations. Focused on community development and impact assessment, our Social Research services enable you to create positive change and lasting improvement. 

Social Research Methods

Our research methods encompass qualitative, quantitative, and mixed-method approaches. We utilise a variety of survey techniques, including online, mobile, paper-based, postal mail, and telephone surveys. Additionally, we conduct face-to-face interviews and focus group discussions, coupled with expert data analysis and visualisation of both structured and unstructured data to empower evidence-based decision-making.

Social Research Brisbane

Bainbridge Consulting's team of experienced social researchers and data analysts is committed to conducting meaningful research that addresses pressing social challenges. We offer a range of social research services tailored to meet the unique needs of our clients:

Benefits Of Social Research

Partnering with Bainbridge Consulting for social research services offers many advantages: